Posts Tagged ‘H&M’

H&M takes plus sizes out of the closet


Posted: 12th January 2012 by wordhack1 in Ad Campaigns, Boutiques, Swedish, Trends
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Sweden’s giant clothing retailer H&M is changing the name of  its plus size collections for women .  Until now, it has called its large size collection “Big and Beautiful.” As of Spring 2012, H&M is rebranding its plus size collections as H&M+, “meaning fashion will always come before size at H&M,” the company announced in a [...]


Citrus accents at H&M


Posted: 27th November 2011 by wordhack1 in Swedish, Trends
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Looking out my window all I see is various shades of gray. It was therefore nice on Thursday to see the cheerful colors coming our way in H&M’s Spring 2012 collection. For the ladies, you can expect to see white and neutral colors with fruity accents of yellow, orange and apple green, as well as [...]


Win a Versace outfit this weekend


Posted: 11th November 2011 by wordhack1 in Ad Campaigns, Swedish
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Fashion retailing giant H&M has pulled a new marketing trick out of its corporate hat. The company today (November 11) unveiled a large glass-walled structure at Norrmalmstorg in Stockholm containing samples from its Versace-for-H&M collection, which will be launched in 12 Swedish stores and in its online shop, starting on November 17. “H&M always tries [...]


What would Lisbeth Salander say?


Posted: 28th October 2011 by wordhack1 in Ad Campaigns, Business news, Swedish
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Lisbeth Salander, the rebellious heroine of Stieg Larsson’s Millennium trilogy would probably be pissed off to learn that her personal style has been reincarnated as a fashion collection for H&M, one of the world’s biggest retail chains. Luckily, the anarchistic computer hacker with a violent temper is only a fictional character in the books, so [...]


H&M takes clogs out the closet


Posted: 21st January 2011 by wordhack1 in Swedish, Trends
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Starting on April 20, global retailer H&M will be selling three different models of retro clogs in approximately 150 of their stores worldwide.


Dates to write on your calendar

The next Mercedes-Benz Fashion Week at Berns Salonger will take place January 31 – February 2, 2011.


Sneak peak at Lanvin for H&M…and the prices


Posted: 2nd November 2010 by wordhack1 in Events, Swedish
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The much-anticipated Lanvin collection for H&M designed by artistic director Alber Elbaz, and menswear designer Lucas Ossendrijver will be arriving in some 200 stores worldwide on November 23. French photographer Jan Malnorny, who regularly contributes to Scandinavian Fashion, attended the VIP sneak preview viewing of the Lanvin collection on Tuesday in Stockholm.


Former Vogue director in key H&M position

Donald Schneider, creative director of French Vogue and Vogue Hommes from1994-2002, will replace Jan Nord as creative director of H&M.


Scandinavian accent in Esprit campaign

Last month two top executives of H&M who played a key role in building up the Swedish brand joined forces with competitor Esprit. Now, two Hollywood actors who have roots in the Nordic region—Maggie Gyllenhaal and Peter Sarsgaard, will acting as global


Expansion slows for H&M


Posted: 29th September 2010 by wordhack1 in Business news
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The H&M Group reported that its profit after financial items during the third quarter of the year increased by 20 percent to SEK 5.7 billion, some SEK 1 billion more than the corresponding part of last year. But this result was less than the SEK 6.1 billion financial analysts had expected to see. Furthermore, 20 new stores that were expected to open this year will not be opened.