The H&M Group reported that its profit after financial items during the third quarter of the year increased by 20 percent to SEK 5.7 billion, some SEK 1 billion more than the corresponding part of last year. But this result was less than the SEK 6.1 billion financial analysts had expected to see. Furthermore, 20 new stores that were expected to open this year will not be opened.
All posts for September, 2010
Finnish cap with adaptive ear flaps

Posted: 28th September 2010 by wordhack1 in Finnish
Tags: Finnish fashion, Mashmarket, retro-cap, woolen cap
The retro-cap known as the “Urho” is being manufactured in a limited edition of 100 by Fredrikson, Finland’s oldest hat maker, in collaboration with Mashmarket, an online store and clothing brand based in Helsinki
Hanging out at the Hootchy Kootchy Club
Posted: 27th September 2010 by wordhack1 in Cool photos, Events
Tags: Burlesque, Dr. Donut, hootchy kootchy, Peakaboo Pointe, scandinavian, sexy fashion, Södra Teatern, Stockolm Burlesque Festival
The capital of Sweden is a serene, safe and beautiful city. But where do Stockholmers go when they want to enjoy some creative chaos for a change? One option is to hike over to Södra Teatern and experience the good-humored decadence of the Hootchie Kootchie Club.
Racing the wind with Virpi Pahkinen

Posted: 25th September 2010 by wordhack1 in Cool photos, Events, Finnish, Swedish
Tags: Alexander McQueen, Dansens Hus, Diana Orving, Helena Thorsell, Jean-Paul Gaultier, Muxart, My Shoes, Virpi Pahkinen, Vivienne Westwood
Virpi Pahkinen is one of Sweden’s most original and renowned dancers and choreographers. On September 29, the world premiere of her new dance work Aajej will be performed at Dansens Hus in Stockholm. Pahkinen, who has performed in the world-famous library of Alexandria and at the Nobel Banquet, has a highly sophisticated personal style, both off and on-stage. Therefore, when I saw some stunning press photos taken for her upcoming performance, I seized the opportunity to quiz the finland-born dancer about her fashion tastes:
Stockholm Styles: Oktoberfest in September
Posted: 24th September 2010 by wordhack1 in Events, Street Fashion
Tags: Humana, Jean Malnory, Oktoberfest, Stockholm street fashion
Oktoberfest was the theme when Humana hosted a party and runway show with vintage clothes on Thursday evening in Stockholm and Malmö. The charitable organization is part of the Humana People to People network, which conducts projects in Africa and Asia.
Lady Gaga’s Icelandic designer

Posted: 23rd September 2010 by wordhack1 in Cool photos, Icelandic, Uncategorized
Tags: fashion from iceland, lady gaga, Lady Gaga á Gogo, lady gaga fashion, scandinavian, tulle skirts
Lady Gaga was spotted wearing oneof Vera Thordardottir’s frost-inspired creations only a few days before Vera graduated from Istituto Marangoni in East London earlier this year. The Italian-American singer wore a frilly outfit from the Icelandic designer’s graduation collection when she performed at Elton John’s White Tie and Tiara Ball
Swimming against the mainstream with Kalda
Posted: 23rd September 2010 by wordhack1 in Icelandic, Norwegian
Tags: Aníta Eldjárn Kristjánsdóttir, fashion photography, human hair fashion, icelandic fashion, kalda, women's clothes
[slideshow] Kalda, a brand started in 2009 by two talented Icelandic sisters, Katarin Alda and Rebekka, make clothes for “individuals who find satisfaction in swimming against the mainstream.” Aníta Eldjárn Kristjánsdóttir, a photography student in Trondheim, Norway snapped these seductive shots of a model wearing an outfit by Kalda, with styling by Raga G. Human [...]
Vintage fashion fair starts September 25
Posted: 22nd September 2010 by wordhack1 in Events, Finnish, Swedish, Trade Fairs
Tags: vintagagemässan, vintage
If an invisible magnet pulls you into every second-hand store you see, then you need to put a big red “X” on your calendar for the dates September 25-26. That is when the largest fair for vintage clothing in Sweden takes place at Strand, a bar, restaurant and concert venue located near the Hornstrull subway station in Stockholm.
Acne at Kensington Palace in London
Posted: 22nd September 2010 by wordhack1 in videos
Tags: acne, Jonny Johansson, kensington palace, London Fashion Week, lord snowden, princess margaret, scandinavian fashion, style.com
Acne went upscale ever during the London Fashion Week, presenting its Spring/Summer 2011 collection in a private runway show in Kensington Palace in the old apartment of Lord Snowden and Princess Margaret.
Swedish denim rules the world
Posted: 21st September 2010 by wordhack1 in Swedish, videos
Tags: Acne Jeans, Berns, Cheap Monday, Denim Demon, Denimbirds, Dr. Denim, Jeans, Nudie, PACE, street fashion
Niño Romeo Castillo of Stockholm is into denim in a big way. He is wearing a pair of Nudie Jeans in this short video he created himself.

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